Ultimate bags have the ability for the event to create up to 12 different tags to apply to their bags content. This is particularly useful for those bags that have a large amount of content (large endurance events, conference, exhibitors, or visitors bureaus) as having a way to sort through tons of information will add greatly to your audience’s experience.
Be mindful when creating tags to make categories broad enough so that all of your placements are included in at least one area (Other is always a useful tag for this purpose).
The tagging feature in an Ultimate bag is another way you can leverage placement in your pricing strategy. You can appropriate some of the tags specifically for your top level sponsors to add extra visibility and direct navigation to their placements.
For more information and instructions, check out these articles!
Assign Placement Tags to Placements
Adding Placement Tags