Race Pass allows event organizers to offer a season pass or gift card for your events. Participants can buy race passes for friends, family, coworkers or even themselves and the recipient redeems that pass for any one of your events. This flexibility opens up an additional revenue path for those customers who are concerned about committing to event dates or those buying gifts for their peers.
Use Race Pass to offer:
► Season Passes: One purchase, multiple events. Pass holders redeem their season pass for any eligible event in your series without committing to dates upfront, giving you early revenue and repeat participation.
► Gift Cards: Perfect for gifting. Buyers purchase a pass for friends, family, or coworkers, and the recipient redeems it for any one of your eligible events whenever they're ready.
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Last Updated: 8/12/2026
