Google Analytics (GA4) Setup

Google Analytics 4 (GA4) is Google’s latest analytics platform, designed to track website and app activity using an event-based data model. GA4 provides insights into user behavior, traffic sources, engagement, and conversions, with improved cross-device tracking and privacy controls.  This article outlines what is needed to enable GA4 tracking in Camp and Class Manager.

Important: GA4 tracking configuration must be completed by our team.


Before You Begin

To enable GA4, your organization will need:

  • Google Analytics account
  • GA4 property and web data stream
  • Measurement ID (G-ID) from your GA4 property

Many organizations also use Google Tag Manager (GTM) to manage GA4 tracking and events in one place.


How to Enable GA4 Tracking

To request GA4 setup:

  1. Gather your GA4 Measurement ID (G-ID)
    • This can be found in your GA4 property under Data Streams
  2. Contact your Account Manager
  3. Our team will configure GA4 tracking for your organization

Note: The Tracking ID field in Organization Settings is no longer active and entering values there will not enable tracking.


Additional Information

  • GA4 uses an event-based tracking model, allowing for more flexible and detailed reporting
  • It includes automatic tracking (Enhanced Measurement) for common actions like page views, scrolls, and clicks
  • GA4 supports cross-platform tracking, helping you understand user behavior across devices

Need Help?

If you need assistance with GA4 setup, advanced tracking (such as conversions), or Google Tag Manager:

  • Contact your Account Manager to learn about available implementation services